While at Nothern Virginia Community College (NVCC) I worked on many campaigns to help with bring student awareness to activities on the campus.
I was approached to write and design an 11x17 flyer that we could make on our own office printers. I used fonts that were within the college budget and license free images to create an engaging design that helped highlight cutting edge technology that we were offering as a prize for those who participated in the survey. The results were over 500 students filling out the survey which helped us strategies new ways to explain what the Learning Technology Resources did for the student body.
Students constantly were getting lost, so I designed new and more engaging signage to help catch student’s eyes and help them locate the services they were looking for. I did this by making a slightly different layout and shape of the page to create the arrows. This helped reduce student’s walking into the operations of some departments to get directions to important LTR services.
For this project I went with simple layout that let the pancakes speak for themselves and a small character that would enhance the size of the pancakes. This helped lead to a positive turnout from the students and improved relations with the staff and student body.
I had developed logos for each part of the LTR as well as a logo for the department as a whole. This campaign was a way to let the faculty know about the rebranding as well as show the new modern approach we were bringing to our training.